H&M to Open First Store Location in Raleigh on March 18

H&M, Hennes & Mauritz,the international fashion retailer known for offering fashion-forward apparel and quality basics is excited to announce its first arrival to the North Carolina market with a new store opening in Raleigh. Opening March 18 at noon, H&M Crabtree Valley Mall will pioneer H&Ms entry to the North Carolina area.

H&M remains committed to increasing its presence in the U.S. marketplace by seeking out the best new locations and cities, says Daniel Kulle, U.S. country manager for H&M. We are dedicated to creating a relationship with Raleigh and the greater North Carolina area so that consumers know that they can rely on H&M as a fashion authority. H&M offers the latest fashion styles and modern basics at affordable prices, inspiring customers to create their own personal style while providing a guilt free shopping experience.

This H&M store location will make current fashion and updated basics accessible to all in the Greater Raleigh area by offering collections for ladies, men, young ladies and young men, with full denim and accessory departments. This store will also carry H&Ms fantastic childrens collection which features quality garments for kids of all ages, as well as H&Ms Mama maternity collection.

This spring, H&M is the most fashionable source for the latest trends. This springs seasonal collection offers a diverse mix, with a focus on technology and sustainability. Whether its looking for the perfect sweater or a great accessory, H&M offers stylish options for everyone. Key items for women include decorated jersey tops for $9.95, the latest denim styles starting at $9.95, and shirt dresses for $24.95. Men can look forward to long-sleeved jersey shirts starting at $7.95,knit cardigans for $19.95, and blazers starting at $49.95.

There are so many must have pieces within this collection, from classics that have been revamped and updated to ethnic inspired looks that create a strong global look. You will also see inspiration from both art and nature which make up the most enchanting prints, says H&Ms head of design, Ann-Sofie Johansson.

This March, H&M debuts its first 100% sustainable collection, the Garden Collection. This high fashion collection is made of organic and recycled materials while staying true to H&Ms philosophy: high fashion is not a matter of price. All the garments in this collection have been produced using sustainable materials, recycled PET bottles, or textile waste. The Garden Collections floral looks are inspired by green gardens, sun-drenched landscapes and 70s hippie chic fashion. This collections bright and flowery fashions can update and rejuvenate your wardrobe and offer a modern, sustainable look.

In celebration of opening day, H&M Crabtree Valley Mall will offer the first 200 shoppers in line an H&M T-shirt and Access to Fashion Pass,valued from $10 to $300.

H&M Crabtree Valley Mall is located at 4325 Glenwood Ave in Raleigh, NC and can be reached by phone at (919) 781-2849. Store hours will be Monday through Saturday, 10:00 a.m. to 9:00 p.m. and Sunday, 12 p.m. to 6 p.m.